Using AI to optimize Merchant Center product feed
Each of the last few years has been a year of artificial intelligence. From the moment of its emergence to […]
3 marketing tactics that will become outdated in 2025
At the end of 2024, your author of the Advantrise blog article also could not resist the temptation to summarize
The secret of successful marketing: traditional methods and digital tools
If you’ve been avoiding using traditional or online marketing for some reason, this Advantrise blog post aims to convince you
These hidden issues are killing your conversions, seriously
An optimized landing page, detailed work with keywords and minus words, and proper work with bidding at the auction are
All about Google banner ads: How to stand out with your own creatives?
Traditional outdoor banner advertising has successfully integrated into the digital world, as it is hard to imagine websites without it.
Targeting options for a PPC specialist
Pay-Per-Click (PPC) advertising is one of the most effective ways to attract a target audience and increase your business’s visibility.
How to identify the target audience and create a customer profile
How much time do you spend on researching the ideal customer for your or your client’s business? If you are
How to Optimize Google Ads for Black Friday: Strategies and Tools
Are Google’s automated solutions enough to benefit from the discount season, such as 11.11, Black Friday, or Cyber Monday? According
Do not underestimate Dynamic Search Ads
When forming the search feed, Google Search values the relevance of the result to the user’s query the most. This
Mobile App Marketing in Google Ads
How many marketers does it take to launch an app? One to write a catchy description, and twenty to explain